Residents within a 200- to 300-hundred kilometre radius of Canada’s largest city will be able to purchase hundreds of products in reusable packaging made by some of the world’s leading brands, including Proctor & Gamble, Unilever and Nestle.
Goods ranging from Haagen-Dazs ice cream to shampoo, toothbrushes and laundry detergent packaged in especially designed reusable containers will be ordered online from the retailer’s e-commerce site and delivered along with other store purchases. In-store purchases are expected to follow about six months later.